Privacy Policy for BARFRatio (iOS)

Effective Date: July 8, 2026 · Version 1.0

This Privacy Policy describes how BARFRatio ("the app", "we", "our") handles information when you use our iOS application to calculate raw/BARF feeding ratios for your dogs, plan weekly meals, track your freezer stock, and log feedings. BARFRatio stores your dogs' profiles and feeding data locally on your device — no account is required.

The Short Version: BARFRatio stores your dog profiles, ration calculations, meal plans, freezer inventory, shopping lists, and feeding log in a local database on your iPhone or iPad. We do not operate any servers that receive this data, and we do not have access to it. The app shows ads via Google AdMob for non-Pro users, and requests App Tracking Transparency (ATT) permission to support personalised advertising. BARFRatio Pro (a one-time or recurring purchase that removes ads) is processed entirely by Apple.

What we collect from you: Nothing automatically except what is required for ad serving (see Advertising section).
What you create stays where: On your device only (local Room database, never transmitted to our servers).
No accounts, no data upload, no analytics beyond ad serving.
Third parties involved: Google AdMob (ads) · Apple (App Store in-app purchase). That's it.

1. Information You Provide

The following data is stored locally on your iPhone or iPad only. It is never transmitted to our servers, because we do not operate any servers that receive this data.

Dog Profiles: Name, photo, species, birth date, current/ideal weight, activity level, goal, life stage, meals per day, and neutered status
Ratio Model: The BARF/PMR ratio preset you choose per dog, or any custom percentage split you define
Weight History: Weigh-ins you log over time
Meal Plans: Your generated or edited weekly meal plan (Wochenplan) per dog
Feeding Log: "Fed" timestamps plus optional stool/appetite notes you record
Freezer Inventory & Shopping List: Ingredients you log into your freezer stock and any shopping list entries generated or added manually
App Settings: Your chosen language, theme, and other in-app preferences

iOS-Specific Storage: All data is stored in the app's on-device local Room database, sandboxed within the BARFRatio app. iOS's hardware-backed encryption protects this data when your device is locked. No iCloud sync is performed by the app.

2. Advertising & Tracking

BARFRatio uses Google AdMob to display advertisements to non-Pro users. Purchasing BARFRatio Pro removes ads permanently.

BARFRatio uses Google AdMob to display advertisements. AdMob may collect and use the following information to serve ads:

Advertising Identifier (IDFA): Apple's identifier for advertising, used to personalise ads and measure ad performance. The app requests App Tracking Transparency (ATT) permission before accessing the IDFA. If you deny ATT, AdMob will show non-personalised ads and will not use your IDFA.
IP address and general location (country/region level, used by AdMob for ad targeting and fraud prevention)
Device model and OS version (used by AdMob for ad rendering and frequency capping)
Interaction data (whether you viewed or tapped an ad, used for billing and fraud prevention)

Google UMP Consent (GDPR/CCPA): On first launch, a Google User Messaging Platform (UMP) consent form is shown if you are in a region subject to GDPR or CCPA, right after the App Tracking Transparency prompt. This form lets you review and adjust your ad personalisation choices.

Google's use of data is governed by Google's Partner Sites policy and Google's Privacy Policy.

3. What We Do NOT Collect

BARFRatio is built to collect as close to zero data as possible. Specifically, the app does not collect or transmit any of the following:

❌ Your dog and feeding data — dog profiles, ratios, meal plans, freezer stock, shopping lists, and feeding logs never leave your device
❌ Account information — BARFRatio does not require sign-up, email, or any account of any kind
❌ Location data (we do not request precise or coarse location)
❌ Contacts or Microphone

A dog photo, if you add one, is stored locally as an image on your device and is never uploaded anywhere.

4. iOS Permissions

BARFRatio may request the following iOS permissions:

Photo Library — used only if you choose to attach a photo to a dog's profile. Optional.
Notifications — used only to deliver local reminders (e.g. daily feeding reminder, freezer run-out warning) scheduled on your device. Optional; can be declined or disabled at any time.
App Tracking Transparency (ATT) — requested to allow Google AdMob to use your IDFA for personalised ads. If you tap "Ask App Not to Track", AdMob shows non-personalised ads only and your IDFA is not accessed.

5. In-App Purchase (BARFRatio Pro)

BARFRatio Pro (monthly, yearly, or lifetime — removes ads) is processed entirely through Apple's App Store In-App Purchase system (StoreKit). We do not receive or store your credit card, billing, or payment information — Apple handles all payment processing. Apple sends us only a transaction receipt indicating that you have an active entitlement, which we use to unlock ad-free use in the app. A "Restore Purchases" option is available if you reinstall the app or switch devices. BARFRatio Pro does not change or unlock any calculation feature — every core feature stays free for everyone; Pro only removes ads.

For Apple's privacy practices, see Apple's Privacy Policy.

6. Data Sharing

We share data with the following parties only:

Google AdMob — receives advertising-related data (IDFA if ATT granted, IP address, device signals) to serve ads. See Section 2 for details.
Apple — processes any in-app purchase via the App Store In-App Purchase system.

We do not sell your personal data. We do not share your dog profiles, ratios, meal plans, freezer stock, shopping lists, or feeding logs with any third party, because that data never leaves your device.

7. Your Choices

Opt out of personalised ads (ATT): When the ATT prompt appears, tap "Ask App Not to Track". You can also change this at any time in Settings > Privacy & Security > Tracking on your device.
GDPR/CCPA consent: Shown once as part of the app's first-launch flow; Google's consent form lets you adjust these choices.
Notifications: Disable any reminder at any time in the app's Settings or your device's Settings app.
Delete your data: Delete the app from your device to permanently remove all locally stored dog profiles, ratios, meal plans, freezer stock, shopping lists, and feeding logs.

8. Children's Privacy

BARFRatio does not knowingly collect personal information from children. The app does not require any account or personal information from any user regardless of age.

9. Your Rights (GDPR / CCPA)

Right to access: All your data is on your device, accessible at any time inside the app.
Right to deletion: Delete individual dogs, entries, or the app itself — your data is gone from your device immediately.
Right to opt out of sale: We do not sell data; nothing to opt out of.
Ad personalisation opt-out: See "Your Choices" above. For rights related to Google's data processing, contact Google via their Privacy Policy.

10. Changes to This Policy

If we change how BARFRatio handles data, we will update this Privacy Policy and update the "Effective Date" at the top. For material changes, we will surface a notice within the app on your next launch.

11. Disclaimer

BARFRatio provides ration calculations for informational purposes only and is not a substitute for advice from a licensed veterinarian or veterinary nutritionist. Always consult a professional before making significant changes to your dog's diet.

12. Contact

Questions or concerns about this Privacy Policy?

Email: appkadag@gmail.com